How public libraries can overcome budget cuts through cultural, educational, and business partnerships
By Thomas Badgett
 
 
 
            In the current difficult economic times, libraries of all sizes and types face budget cuts, often quite severe. At the same time the need and demand for library services surges. In order to minimize cutbacks libraries need to play to [...]

In today’s competitive job market, employers are seeking to hire graduates that are highly specialized and well trained.  You can’t afford to waste your time with an education that won’t help you get the job you want.  At Centennial College, all our programs are geared for success.
As part of your program, you will not [...]

If you are one of the thousands of businesses looking to gain national media attention for your company, products or services then you are probably facing the difficult decision of finding the right PR firm. What can make this decision difficult is that there are so many different kinds of PR firms out there. [...]

If you are one of the thousands of businesses looking to gain national media attention for your company, products or services then you are probably facing the difficult decision of finding the right PR firm. What can make this decision difficult is that there are so many different kinds of PR firms out there. [...]

Maritime Media is now providing multimedia online PR services to the Turkish yachting industry to support companies in reaching the industry media, leisure marine community and potential customers.
The service offers the most effective way of communicating company news by packaging video, audio, text, logos, photos, hyperlinks and related documents into an attractive, dynamic and easy [...]

Aside from possible media exposure, online press releases are an extraordinarily easy and effective way to increase your website’s reach and rank within search engines.

The reach of your website is dramatically increased as your promotional press release makes its way all over the web through news distribution sites. This larger reach opens up numerous channels [...]

You may have recently published a book. I would venture to guess that you have put a lot of time and passion in order to create a piece of literature to be read by people all over the nation!

Getting the attention of consumers though, can be really tough. In this crowded marketplace (there were [...]

Part of the process of generating media coverage for your business, is making sure you target the right outlets with the right angle.  It’s pointless sending a media release to a hit music radio station that reaches teenagers if you’re promoting a story about a new baby product.  Even the best written, most well researched, [...]

I was thinking about small businesses and how they are especially hit hard in a down economy. Here are five tips that you can do for free that will help continue your business building efforts even in a recession.
1) Get local with search
Make sure your company is listed in Google and Yahoo local directories. They [...]

One of the primary reasons people become disenchanted with PR is because of what I call the grand slam mentality. Too many people believe that their first TV interview or

magazine article is going to be “it”. It’s going to change their lives. That one story will turn their business around. All of their problems will [...]